Want to get your vintage pout on but aren't sure what era you want to shoot for? Have no fear, Vicki is here with the best lip looks from the 1920's to the 1970's! Ok let's dive right in:
1920's or the Bow Look. The 1920's saw the rise of superstar Clara Bow whose makeup routine sparked trends across the world. Though she was not the first to sport super thin brows (to help make her face look more expressive) and a small demure lip shape, it was because of her success that this look became mainstream. The bow lip shape is a somewhat exaggerated shape, that cuts the corners short, and emphasizes the cupid's bow on the top lip.
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| This is a pure 20's look, small mouth with large expressive eyes. |
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| Clara Bow. |
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| The gorgeous Anna May Wong, breaking some serious race barriers in the 1920's. |
1940's or Lips For Our Troops. The 1940's of course saw the rise of World War 2 and entire countries of women ended up out of the home and into the factories. Gone were the elegant styles of the 20's and 30's and in came head scarves, jump suits, and women who...for lack of better phrase, dressed like men to work like men. In counterpoint to what society saw as the "de-feminization" of women were lipstick colors that hailed patriotic names like the famous "Victory Red". The lip shape became slightly fuller and far more natural.
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| An early invention which gained popularity well into the 50s was matching your shade of red to your hair color. |
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| Gorgeous ad for Red Magesty lipstick. |
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| Rita Hayworth rocking a very natural lip shape. |
1950's or the VaVa Voom Lip. The 1950's saw the end of the war and men coming home to women who had, while being patriotic with their red lipstick, had lost some of the sense of femininity while working in factories. The 50's answer to that was the overly soft, overly girl looks of the 1950s. Lip looks here started to the other way and become full and pouty. A new thing became matching your nail color and your lip color!
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| Check out this vintage ad where her lips and nails are the same color. |
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| Marilyn Monroe was famous for her lip shape. She and her makeupartist Whitey would apply multiple layers of lipstick then a homemade gloss, over and over again. He even would put white powder on the center of her bottom lip to make it seem fuller. |
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I just love this over the top look, with that signature pout. Still from The Seven Year Itch.
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1960's or Nude Lip Look. The swinging 60's saw a bevy of different looks from preppy to flower-child and everything in between. One look that seemed to have dominated the last half of the decade was the nude lip. Paired with bold and dramatic two toned eye makeup the nude lip popped up on celebrities and socialites, political wives and college students.
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| Jean Shrimpton was the it girl for the 60's. |
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| Aretha Franklin rocking some serious 60's style. |
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| You start moving away from reds into more shades of baby pink, nude, and coral. |
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| Twiggy, circa 1960's. |
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Diana Ross working a nude lip with some full lashes.
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1970's or Thin is In. The 70's saw a backlash in the makeup world for lipstick. Lips became passe and the new thing to do was cheeks. Like all trends, lipstick didn't die in the 1970s...it just started playing second fiddle. Lipstick shades started to broaden in the mid to late 60's with companies like Biba making colors like burnt orange, black, etc. The 70's were a time of color experimentation, and the introduction of metallic into mainstream lip trends.
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| A selection of lovely ladies from the 70s. Notice Farrah's fabulous bronze metallic lip shade. You can really see that the cheeks have started to take center stage. |
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Debbie Harry on the cover of Cosmo 1978.
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So, what lip look is your favorite? Let me know in the comment section below!
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